Bee-Bee Spring/Summer 2011 Collection at Playtime Paris Trade Show

Friday, December 31, 2010

Bee-Bee  Spring Summer 2011 Collection at Playtime Paris Trade Show


Based on bee-bee's trademark spirit of simplicity with fresh pastels, pretty floral prints and humorous slogans, bee-bee has extended its collection of organic baby and kid's loungewear.

In the spirit of fairtrade that defines bee-bee's ethos, the baby and kid's loungewear collection - which includes bodysuits, vests, nightdresses, leggings and lounge pants - is all made from 100% super soft organic cotton produced in India and certified by GOTS (Global Organic Textile Standard).

Not only does the chemical-free cotton provide the healthiest fabric for the baby’s sensitive skin, it also promotes the principals of a growing eco-friendly industry that helps protect the environment and working conditions of local manufacturers.

Mother of two Agnes Guillard launched bee-bee in 2008 after attending the Re:Fashion exhibition organized by Anti-Apathy where she was distraught to learn about the highly damaging consequences of conventional cotton on mankind and the environment.

Angnes explains, "I was expecting my first child Josephine when I attended the conference and was appalled to find out how harmful on the environment the cotton industry can be. I realized there was a niche in the market to create eco-friendly baby clothes that would help protect the environment as well as the baby’s sensitive skin."

bee-bee’s range of sweet, fresh and simple loungewear offers the perfect basics any caring mother needs to dress her baby in a healthy, comfortable and stylish grow whilst taking a step to help save the environment.