The inspiration for MINI A TURE's Spring / Summer 2011 collection is ‘a trip to the summer house’.
MINI A TURE children are looking forward to a fun-filled holiday. They are taking a trip to their summer house where they will spend much of their time growing their own vegetables in their allotment by the sea and playing all kinds of outdoor games.
After the long drive, the children can’t wait to get to their allotment. They change into their casual shorts, t-shirts and skirts and run as fast as they can, basking in the sunlight and balmy weather. The girls waste no time attending to their vegetables whilst the boys opt for some sports instead and start kicking a football around and bowling cricket balls to each other. They also come across and an old swing and take turns seeing who can swing the highest.
After several hours outside, the children get ready for dinner. They change into dresses, long sleeved t-shirts, comfortable trousers and cool jeans and are ready for their barbecue. They reminisce about all the fun they’ve had today and share stories. They have a light weight jacket nearby as it can get a little chilly at night....
This season’s Designer Choice program is a new dip dye program in crispy cotton. The cotton has been dip dyed using three colors for a bohemian look.
Anne Katrine Lemvigh Montag is the Design Manager at MINI A TURE. Her Spring /Summer 2011 collection captures all of MINI A TURE’s brand values, namely: high quality, functionality, attention to detail, signature color combination and contemporary design.
Danish childrenswear label, MINI A TURE, has experienced continuous growth ever since it launched in 2001 and can be found in high-end retailers throughout Europe and other selected markets.
